Employees Are Consumers
Employees are people. People are consumers. And consumers are used to having complex communications neatly packaged for them.
Over the last 80+ years, hundreds of companies have deployed an ever-evolving array of marketing communications weaponry to connect with us and inspire us to join them.
We’re not different people when we’re at work. Just as in our outside lives, we’re human: busy, absorbed, excitable and impressionable. While at work, we are the targets of dozens (even hundreds) of messages every day. There, as in our personal lives, it can be hard to separate what matters from what doesn’t.
Employees should be able to quickly identify what company messages are import
Comments 3
Hi! I could have sworn Iíve visited your blog before but after going through many of the posts I realized itís new to me. Anyhow, Iím certainly pleased I discovered it and Iíll be book-marking it and checking back regularly!
You need to be a part of a contest for one of the finest sites on the web. I’m going to recommend this website!
Having read this I thought it was really enlightening. I appreciate you taking the time and effort to put this short article together. I once again find myself spending a significant amount of time both reading and leaving comments. But so what, it was still worthwhile!